Desartly

AuraLeaf

AuraLeaf’s botanical identity pairs a refined wordmark and leaf drawings with a coordinated glass-bottle family and brand applications.

AuraLeaf

A botanical visual identity for AuraLeaf pairs a restrained wordmark with glass-bottle studies, leaf illustrations and a deep-green brand environment.

Connect botanical imagery and precise product presentation in a coherent identity that can extend from small bottle labels to digital and environmental applications.

Visual identity, packaging visualisation and brand applications.

Typography and palette boards, botanical illustration series, bottle-design studies, packaging and digital mockups, stationery and environmental presentations.

Fine plant drawings and deep green connect the bottle family to packaging, stationery and larger brand applications. Product scenes carry more colour and texture; smaller communication pieces use a quieter version of the identity.

Design presentation by Ali Komeili. Product, interface and environmental applications are shown as presentation mockups.

Bring botanical care into focus

AuraLeaf places botanical care within a refined product world. The identity speaks through a restrained serif name, fine plant drawings and glass bottles that give colour and material a visible role. Deep green provides the common setting, keeping the varied product scenes connected to a calm, considered brand character.

Four AuraLeaf bottles with green, amber, violet and blue contents on wet stone

Let the bottle carry the variation

The vessel, patterned closure and small label remain consistent while amber, violet and blue change the surrounding mood. Autumn leaves, flowers and water extend each colour into a scene. A restrained name gives those material and botanical details room without losing the product’s identity.

AuraLeaf brand board with deep green and yellow, violet and blue accent coloursAuraLeaf typography board presenting serif and sans-serif letterformsAuraLeaf botanical illustration board with leaf and flower line drawings

The object gives the identity shape

The bottle studies separate the form into a main vessel, closure and dropper. Technical-style drawings show how those elements relate, while the closure detail returns to their visual character.

AuraLeaf bottle and dropper blueprint-style presentation drawingAuraLeaf bottle construction study shown as a labelled technical renderClose-up of a patterned silver bottle closure with a suspended water dropletAuraLeaf green bottle standing on dark rocks in a teal sceneAuraLeaf green bottle with a silver closure and a second cap beside it on wet stone

Each colour creates its own scene

Amber, violet and blue move the bottle into different visual settings: autumn leaves, flowers and water. The bottle shape and quiet label remain consistent across those changes. The repeated form gives the family coherence while colour and surrounding texture create a different mood for each scene.

AuraLeaf amber bottle placed among autumn leavesAuraLeaf violet bottle beside purple flowersAuraLeaf blue bottle surrounded by splashing waterMint leaf and fern frond beside an AuraLeaf bottle labelAuraLeaf glass-bottle family arranged in a row in a dark botanical setting

From the bottle to the hand

The handheld and terrarium scenes change the focus from a still object to a gesture. The boxed set gathers the identity into an unboxing presentation. These supplied mockups explore possible brand contexts, keeping the same green palette and measured typography across very different compositions.

Person holding an AuraLeaf green bottle near their faceHand applying drops to a planted terrarium beside an AuraLeaf bottleOpen AuraLeaf teal packaging box containing a bottle and printed materials

The identity works at a smaller scale

Stationery, a staff badge and a mobile page show a quieter version of the visual system. The wordmark and green field do most of the work, with botanical details used selectively. The desk presentation connects these smaller pieces back to the bottle.

AuraLeaf business card, letterhead and notebook with a restrained teal identityAuraLeaf staff badge and teal lanyard presented on wet stoneHand holding a smartphone showing a deep-green AuraLeaf branded pageAuraLeaf notebook, bottle and digital screen in a desk welcome-kit presentation

A visual world beyond packaging

The workspace, interior sign and vehicle mockups extend the identity into larger settings. Muted green surfaces and restrained branding keep the environmental scenes connected to the product imagery. Together, they show the proposed system moving from a small printed label to a surrounding brand world.

AuraLeaf workspace presentation with green furniture and forest-facing windowsAuraLeaf laboratory-direction sign in a dark teal interior presentation mockupAuraLeaf branded delivery-van mockup on a wooded road

A botanical world across scales

Fine plant drawings and deep green connect the bottle family to packaging, stationery and larger brand applications. Product scenes carry more colour and texture; smaller communication pieces use a quieter version of the identity. The result keeps a shared atmosphere across very different surfaces.